@dior

Dior Official

"Women, with their intuitive instinct, understood that I dreamed not only of making them more beautiful, but happier too." Christian Dior

http://on.dior.com/champs-elysees

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Miss Dior Love N’Roses – From July 18th to August 9th, join us at the Museum of Contemporary Art to discover the passion and the love at the heart of Miss Dior. See you in Shanghai! #missdiorexhibition  #diorparfums  @diorparfums 

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Miss Dior Love N’Roses – Follow Miss Dior Love N’Roses exhibition to Shanghai. A city which has inspired the House of Dior since its first days when Christian Dior designed an overcoat baptized “Shanghai” for his first Haute Couture show. See you in Shanghai! #missdiorexhibition  #diorparfums  @diorparfums 

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Get a taste of what awaits you at Dior's new Parisian universe – #DiorChampsElysees.  The highlights include an exclusive personalization service for the #DiorBookTote , and the just-released Autumn-Winter 2019-2020 collection by #MariaGraziaChiuri !

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Want something unique? The new #DiorChampsElysees  boutique presents the exclusive opportunity to customize your leather #DiorBookTote.  Discover the new Dior experience in Paris and delve into all of Dior's worlds, including the Autumn-Winter 2019-2020 collection by #MariaGraziaChiuri , showcased in a hypnotic setting with chromatic effects!⁠

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Whether you're looking for a new gown by #MariaGraziaChiuri  or a set of #DiorMaison  tableware, the new #DiorChampsElysees  boutique located at 127 Avenue des Champs-Elysées has it covered. During your visit, don't miss the brand new 'TravelDior' collection. This #DiorOblique-print  travel line by our women’s Creative Director, which pre-launched exclusively at the new store, can be customized just for you!⁠

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The unique scenography of the new #DiorChampsElysees  boutique highlights the latest collections and the different worlds of the House. Step through the glass door of the store to discover a staircase that unfolds like a sinuous ribbon, an ode to the curve dear to the founding couturier.

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In the new #DiorChampsElysees  boutique, Cannage, a major House emblem — evoking the Napoleon III-style chairs on which Monsieur Dior seated his guests at his shows — flourishes in an oversized version of Versailles parquet reworked in polished concrete. Toile de Jouy, another Dior signature, is also a key feature of the store’s décor, paying tribute to our founding couturier’s first boutique, “Colifichets". Swipe left to discover the women’s universe presenting the Autumn-Winter 2019-2020 collection by #MariaGraziaChiuri , and head to the boutique for more! © @KristenPelou ⁠

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On one of the most beautiful avenues in the world, the new #DiorChampsElysees  boutique stands majestically, surprisingly reminiscent of the House’s beloved mansion at 30 Avenue Montaigne which is evoked in a giant handmade drape covering the façade of the new store. On display inside are the women’s and men’s ready-to-wear and accessories, as well as jewelry, perfumes and Dior Maison designs, with a range of special creations and personalization services exclusive to the store, located at 127 Avenue des Champs-Elysées! © @KristenPelou 

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STORY OF A MISS – BEHIND THE BOTTLE A dagger bow is at the neck of every Miss Dior bottle, evoking male tailoring. This bow is the symbol of the strong link between Couture and fragrance: “I feel as much a Couturier as a Perfumer" – Christian Dior. #missdiorforlove  #diorparfums  @diorparfums 

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STORY OF A MISS – BEHIND THE BOTTLE Christian Dior chose a British pattern, the houndstooth, as a symbol of Miss Dior duality: white for delicacy and feminity, and black for strength and masculinity. #missdiorforlove  #diorparfums  @diorparfums 

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STORY OF A MISS – BEHIND THE BOTTLE - The story of the Miss Dior bottle is a conversation between Couture and fragrance.The first bottle was an amphora inspired by the New Look. In 1950, with the Verticale & Oblique Couture collection, Christian Dior created a new shape that was geometric, sober and structured for his beloved fragrance. #missdiorforlove  #diorparfums  @diorparfums 

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STORY OF A MISS – BEHIND THE NAME - Christian Dior and his sister Catherine shared a passion for flowers and in particular for the #GrasseRose , which they grew on their property in Callian, in the south of France. In 1950, Christian Dior was looking for a property in the south of France when Catherine informed him that the Château De La Colle Noire was for sale. he immediately put in a bid for it, delighted to be able to move to his favorite region, and be closer to his sister. #missdiorforlove  #diorparfums  @diorparfums 

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